Free live masterclass

Create your first income-generating product live with me.

For career professionals & business experts ready to monetize their expertise.

Claim your free spot โ†’ Saturday, August 22nd ยท Free ยท Limited spots
Shade Edun
Hosting live: Sat, Aug 22nd
Since 2025
$17,648+
digital revenue
Why I built this

Not so long ago, I was juggling two jobs: one as a doctor, the other as a marketer, while trying to figure out how to earn more without burning out. I was running on fumes trying to make both worlds work.

Then reality hit: working harder wasn't the path to freedom. I needed to build something that could earn without me constantly showing up. So, I stopped waiting for the perfect time and created a simple product that solved a real problem.

I took what I knew: my skills, my experience, my lessons, and turned it into a digital product. It wasn't fancy. It didn't take a team or a website. All it took me was just one clear message, a simple system, and a week of focused effort. And it sold.

In a month, I generated 77 sales (of ONLY one product).

Number of sales generated from sales of one digital product in September 2025

Number of sales generated from sales of one digital product in September 2025

That one product became my first stream of passive income.

Truth is, this isn't my first time selling digital products. I've had good results before, with small wins (maybe not so small ๐Ÿ™ˆ) that proved it works.

Sales generated from past digital products created

Sales generated from past digital products created

But this was the first time I decided to take it seriously and treat it like a real business, not a side hustle, because I needed to redesign my life โ€” to work with more freedom, more clarity, and less chaos.

And now, I want to help you do the same, starting with one live session.

You're sitting on expertise people would pay for; you just don't know how to package it yet.

This is a hands-on, live masterclass where you'll go from "I have knowledge" to "I have a validated product idea I can monetize right away." No theory-only teaching, no guesswork โ€” just one focused session that takes you from expertise to a validated, sellable idea.

What happens during the masterclass

Four moves, one session.

Map your expertise

You'll identify the 3โ€“5 core areas where you have deep knowledge, proven results, or skills people constantly ask you about. Most experts don't realize how much they know until they map it out.

Find your low-hanging fruit

You'll narrow those areas down to what's monetizable right now, not someday โ€” the problems your audience is desperately trying to solve today and willing to pay for.

Validate in real time

You'll learn the simple validation method that gives you proof of demand before you build anything. No more launching into the void.

Walk away with your idea

You'll leave the session with a validated, monetizable product idea, ready to build.

What you'll walk away with

A validated product idea with proof that people actually want it

No more guessing. You'll leave with real evidence that your idea solves a problem people are willing to pay for.

The demand discovery framework I use for every product I create

The exact process I used to go from scattered expertise to 77 sales in one month. You'll know how to find problems and validate ideas the same way.

A clear next step to build and launch it

You'll know exactly what to build first and how to get it in front of buyers, so you're not left with an idea and no direction.

๐Ÿ’ก By the end of the masterclass, you won't just have an idea โ€” you'll have proof that your expertise can make you money.

Who this masterclass is for

This masterclass is for you if you're a career professional, consultant, coach, or business expert who:

Has expertise that people constantly ask you about, but don't know how to package it into something you can sell

Wants to build a second income stream without starting from scratch or learning a completely new skill

Is tired of trading time for money and ready to create something that generates income even when you're not working

Has tried to create a digital product before but got stuck on what to build or how to validate demand

Is ready to take action, not just consume more information

Who this masterclass is not for

This masterclass is not for you if you:

Are looking for passive income without doing any work (there's no such thing โ€” you'll need to show up and engage)

Expect a magic formula that prints money without validating demand or building real value

Are unwilling to share your ideas publicly or engage during the session

Want someone to hand you a done-for-you product (you'll be doing the thinking and validating yourself)

Saturday, August 22nd โ€” free, limited spots

How to join the free masterclass.

1

Click here to register โ€” it takes less than 2 minutes.

2

You'll get an instant confirmation email with the session link and everything you need to join โ€” all details will be shared with registered participants by email.

3

Show up live on Saturday, August 22nd, ready to walk away with a validated idea.

๐Ÿ’ก N.B. I'm personally invested in making sure this masterclass is a launchpad for everyone who joins, so I'm only opening a limited number of seats. Registration is free and open on a first come, first served basis. Once we hit capacity, registration closes.

Seats are limited โ€” register now โ†’
FAQ

Frequently asked questions.

Do I need to have a product idea already?

No, that's exactly what the masterclass is for. You'll leave the session with a validated idea, even if you walk in with nothing but expertise.

How will I get the session details?

Once you register, all session details, including the link to join, will be sent to your email. Keep an eye on your inbox (and spam folder) for the confirmation.

What if I don't have an audience?

You don't need a big audience. You need access to people who have the problem you solve. We'll show you how to find them and validate your idea with them.

Is this really free?

Yes, the masterclass is completely free.

What's the time commitment?

This is a single live session on Saturday, August 22nd. Session length to be confirmed.

Will I have a finished product by the end?

No, and that's not the goal of this session. You'll leave with a validated, monetizable product idea. Building it comes after, and you'll know exactly how to get started.

What happens after the masterclass?

You'll have a validated idea. From there, you can build it out on your own, or apply for the Paid Expert Lab if you want hands-on support building, launching, and scaling it.

What comes after

This masterclass is the first step. From there, you can build your idea out on your own, or apply for the Paid Expert Lab โ€” a 4-week program where I work closely with a small group to help you build, launch, and scale past your first product.